Heartland Pro Agency | Powered by Smart System Suite™ · Author, Coach & Celebrity PR
Powered by Smart System Suite™

Turn Your Message Into Momentum

Heartland Pro Agency publishes your message. Smart System Suite is the business platform that helps you grow it, building relationships, audience, and revenue long after the book is done. Publishing is the beginning, not the finish line.

40+
Combined Years Experience
100s
Podcasts Booked
1
Business Growth Platform
StoryStrategyEPKFunnelsEmailSMSNewslettersCampaignsCoursesMasterclassMembershipsCommunityPodcastsSpeakersMedia CRMReader CRMPipelinesPortalsBookingAutomationsAuthorsCoachesCelebritiesFaithFamilyFreedomPurpose StoryStrategyEPKFunnelsEmailSMSNewslettersCampaignsCoursesMasterclassMembershipsCommunityPodcastsSpeakersMedia CRMReader CRMPipelinesPortalsBookingAutomationsAuthorsCoachesCelebritiesFaithFamilyFreedomPurpose
What We Do · Powered by Smart System Suite™

Your Story Deserves the Spotlight

Heartland Pro Agency brings the publishing, PR, and author expertise. Smart System Suite brings the business platform that runs your reader capture, CRM, email, booking, and automations. Together, the partnership helps you turn your message into a growing audience and a real business.

Press & Media Relations

Run your media relationships like a sales pipeline, with the CRM, forms, and follow up built into Smart System Suite.

  • Media CRM and media database
  • Outreach pipeline with automated follow up
  • Press release request forms and approvals
  • EPK landing pages and media portals
  • Download centers for media assets
  • Media lists and follow up campaigns

Podcast & Speaking Booking

Booking pages, pipelines, and automated follow up that keep your calendar full of shows and stages, all inside the platform.

  • Podcast guest pages with booking forms
  • Podcast database and outreach pipeline
  • Automated booking and follow up workflows
  • Speaker pages and speaker funnels
  • Event pipelines and calendar integration
  • Interview topics and sample questions

Social Media & Brand Building

Plan, schedule, and run your whole brand from one dashboard, with every asset stored in one place.

  • Author website, funnels, and landing pages
  • Brand asset library and storage
  • Content calendar and social planner
  • Campaign and launch workflows
  • Email and SMS campaigns
  • Media and speaker pages

Launch & Sales Campaigns

Capture every reader and run your launch on automated sequences. The bestseller strategy on top is something Nicole walks you through personally.

  • Reader lead capture and reader CRM
  • Launch campaigns and email sequences
  • Review request workflows
  • Reader newsletter and nurture campaigns
  • Bonus and companion content delivery
  • Bookstore and library outreach pipelines

Film & Screenwriting PR

The systems behind your project, from a media page to audience capture, all run inside Smart System Suite.

  • Project EPK and media pages
  • Outreach pipeline with automated follow up
  • Booking and contact forms
  • Audience lead capture and CRM
  • Email and launch campaigns
  • Brand asset storage and download center

Music & Artist PR

Build your audience and run every release from one platform, with the pages, CRM, and automations built in.

  • Artist EPK and press pages
  • Fan and audience lead capture and CRM
  • Email and SMS to your list
  • Release launch campaigns
  • Booking and contact forms
  • Outreach pipeline with follow up automation
Our Purpose

Every Story Deserves to Be Heard

Publishing is not the finish line. It is the beginning. Your book creates visibility. The Author Growth System™ helps you turn that visibility into relationships, opportunities, and long-term business growth, so your message keeps working for you long after launch day.

Built Inside Smart System Suite™

Your Complete Media Arsenal

Every author, coach, and public figure needs a professional press presence. Smart System Suite hosts it all as living pages, shareable with a link and updated in one place. Your Author Growth System Starter™ gives you the foundation, ready to grow as your platform does.

Electronic Press Kit (EPK) Page

A living EPK page for media, podcast hosts, and event bookers, updated in one place instead of a static PDF.

Media Portal & Download Center

A central hub where media can grab your bio, photos, and assets on demand, anytime.

Podcast Guest Page

A guest page with a booking form, interview topics, and sample questions built right in.

Speaker Page

Your topics, bio, fees, and a booking calendar on one shareable page for event bookings.

Author Website & Landing Pages

The platform supports the pages and funnels you need for your book, your brand, and every offer you launch.

Calendar Booking & Contact Forms

Let hosts, bookers, and clients schedule time and reach you automatically.

Brand Asset Library

Every logo, photo, and graphic stored and organized in one central place.

Reader & Lead Capture Forms

Turn every visitor into a subscriber inside your reader CRM, ready to nurture.

The Smart Client Journey Framework™

Four Steps. One System.

Every Author Growth System Starter™ is built on the Smart Client Journey Framework™: Clarify, Capture, Convert, Continue. It is the proven path that takes you from your first idea to a business that keeps earning.

Step One

Clarify

Define your message, your offer, and the readers or clients you want to reach.

Step Two

Capture

Turn visitors into leads with funnels, forms, and a CRM that holds every contact in one place.

Step Three

Convert

Move leads to buyers with automated email, SMS, and launch sequences that run on their own.

Step Four

Continue

Keep your audience with nurture campaigns, memberships, and recurring revenue that grows over time.

The Launch System

Launch It.
Then Keep Selling.

Smart System Suite powers the launch system, your reader capture, email and SMS sequences, and review requests. The bestseller strategy on top is something Nicole and the Heartland team guide you through personally.

01

Reader Capture

Lead capture forms and a reader CRM collect every reader, subscriber, and fan in one place.

02

Launch Sequences

Automated email and SMS sequences are built and scheduled to fire on launch day.

03

Review Requests

Automated review request workflows go out after each purchase, with no chasing required.

04

Nurture & Repeat

Ongoing nurture campaigns keep your audience warm long after launch day.

Powered by Smart System Suite

Your Launch, Built to Run

Your Author Growth System Starter™ gives you the launch foundation, reader capture, sequences, and review requests, ready inside Smart System Suite. Nicole walks you through the bestseller strategy that sits on top of it.

  • Reader lead capture forms
  • Automated email launch sequence
  • SMS broadcasts and reminders
  • Review request workflow
  • Reader nurture campaigns
  • Bonus and companion content delivery
  • Content calendar and campaign workflows
  • Launch funnels and landing pages
Get Smart System Suite
Beyond the Book, Built In

Beyond the Book, Build the Empire

Your book is the beginning, not the end. As your Author Growth System™ grows, Smart System Suite lets you add courses, masterclasses, memberships, and funnels to monetize your expertise, all on one platform. These build on your Starter™ foundation as your business expands.

Online Courses

Turn your book or program into a structured course that sells on autopilot. Built and hosted inside the platform, with no third party tool to bolt on.

Course DesignVideo OutlineFunnel SetupHosted in SSS

Masterclasses & Workshops

Live and evergreen masterclasses that position you as the authority while generating leads, speaking invitations, and premium inquiries.

Live EventsEvergreen ReplayPaid RegistrationLead Gen

Membership Communities

A paid community around your message. Recurring monthly revenue and loyal followers who become your biggest advocates.

CommunityRecurring RevenueContent StrategyHosted in SSS

Email & Automation

Automated sequences, newsletters, lead magnets, and CRM pipelines that turn followers into buyers, working around the clock.

Email & SMSNewslettersCRM PipelineAutomations
Heartland Speakers Bureau

Command the Stage

Run your entire speaking business from one place. Smart System Suite gives you a speaker page, booking forms, an event pipeline, and follow up automation, so the right stages reach you and nothing falls through the cracks.

Authors & Thought Leaders

Book tours, literary events, author panels, library appearances, and university speaking engagements.

Coaches & Entrepreneurs

Corporate keynotes, conferences, masterminds, summits, and leadership events.

Faith & Inspiration

Church events, faith conferences, ministry engagements, and inspirational speaking bookings.

Film, TV & Entertainment

Festival appearances, media events, entertainment panels, and celebrity talent bookings.

Book a Speaker or
Become One

Whether you are an event organizer searching for a speaker, or a creator ready to build a speaking career, you run it all from one platform.

Your speaker page, talking points, fee structure, and booking forms live inside Smart System Suite, with booking and follow up automation built in, so you arrive on stage booked and ready.

Tell us about your event, your message, or your speaking goals and we will connect the right people.

Get Smart System Suite
Publishing Packages

Explore Our Packages
Across All Imprints

From ghostwriting and editing to cover design, distribution, and PR, Heartland Pro Agency takes your book from A to Z. Publishing is where it begins. Smart System Suite is the platform that helps you grow what your book starts.

◈ Archipelago Press ♦ Heartland Publishing ☆ Legacy Tree Books ★ Mill Creek View
Business Operating System

All Your Author Systems In One Place

Smart System Suite is the business operating system behind the Heartland author journey. It runs your website, email, booking, customer journeys, and revenue, all in one place. It is the preferred platform used throughout the Heartland ecosystem, and every Author Growth System Starter™ is built on the Smart Client Journey Framework™: Clarify, Capture, Convert, Continue.

Websites & Funnels

Author websites, sales funnels, and landing pages

Email & SMS

Automated sequences, newsletters, broadcasts, and follow up

Courses & Memberships

Host your course or paid community with no third party platform

CRM & Pipeline

Track every lead, reader, and client in a visual pipeline

Calendar & Booking

Automated appointment booking tied directly to your CRM

AI & Automation

AI Studio web builder, AI agents, and workflows that run themselves

Optional · Strategy & Coaching

Build Income That
Doesn't Sleep

The Recurring Revenue Collective is an optional coaching and strategy community that complements Smart System Suite, with guidance on recurring revenue, automation, visibility, and long-term growth.

  • Monthly group coaching calls
  • Income stream strategy sessions
  • Works alongside your Smart System Suite account
  • Author and creator peer community
  • Ongoing PR and media training
  • Course and membership launch support
Join the Collective
Professionally Prepared Foundation

Your Foundation, Ready to Build On.

The Author Growth System Starter™ gives you a professionally prepared Smart System Suite foundation, with reader capture, CRM, email nurture, booking, and core automations ready to use. As your business grows, advanced funnels, custom websites, automation, and strategy are available, so your system expands with you.

  • Reader capture and CRM foundation
  • Email nurture and core automations
  • Booking and calendar ready to go
  • Advanced funnels and customization available as you grow
The Author Growth System™

The Vision, and Where You Begin

The Author Growth System™ is the complete, long-term ecosystem: reader growth, community, courses, memberships, speaking, podcast outreach, media, marketing automation, customer journeys, and AI. The Author Growth System Starter™ is how you begin, a professionally prepared Smart System Suite foundation you can start using right away.

What Your Starter™ Includes

  • Reader capture forms and reader CRM
  • Email nurture sequences
  • Booking and calendar setup
  • Core marketing automations
  • Press kit (EPK) page foundation
  • Contact forms and pipelines
  • Built on the Smart Client Journey Framework™
  • Ready to use right away

As your business grows, add custom websites, advanced funnels, courses, memberships, and strategy, all inside the same Smart System Suite account.

Ready to publish or expand the book itself? Our imprints take a manuscript from A to Z. See how a book gets made, or visit Heartland Publishing.

Start Here

Author Growth System Starter™

A professionally prepared Smart System Suite foundation, ready to use from day one. Your starting point for everything the Author Growth System™ can become.

Get the Author Growth System Starter
Meet the Founder

Nicole Orozco

A powerhouse publisher, author, and media strategist, Nicole Orozco has built one of the most comprehensive author PR and publishing ecosystems in the industry. Her passion for helping authors, coaches, and creatives share their stories drives everything Heartland Pro Agency does.

Nicole is the founder of Heartland Publishing LLLP, the publisher behind Archipelago Press, Heartland Press, Legacy Tree Books, and Mill Creek View Publishing. Heartland Pro Agency handles the publishing, PR, and author strategy, while Smart System Suite provides the business platform behind the journey, the technology authors use to grow their audience and build a business.

Nicole partners with Lisa Allan, the architect behind Smart System Suite, bringing publishing and technology together in one journey. Nicole and the Heartland team guide your publishing, launch, and growth strategy, while Smart System Suite gives you the platform to run it, today and as your business grows.

Meet the Team

Heartland Pro Agency is powered by a team of seasoned media and PR professionals with a combined 40+ years of real, hands on industry experience.

Nicole Orozco, Founder & Publishing Strategist
Publisher, author, and media strategist who has produced her own podcast, secured national and local newspaper placements, and built a full publishing and PR ecosystem serving authors, coaches, and creatives worldwide.
Lisa Allan, Smart System Suite Architect
With more than 26 years in IT, automation, and marketing systems, Lisa is the architect behind Smart System Suite, the business operating system behind the Heartland ecosystem. Her platform gives authors the CRM, automation, websites, and customer journeys to grow a real business.
Founder and lead strategist, Heartland Pro Agency
Founder, Heartland Publishing LLLP and Archipelago Press
Smart System Suite, the business operating system behind the journey
Partnered with the Recurring Revenue Collective
Published author, ghostwriter, and publishing strategist
Serving authors, coaches, and creatives worldwide

Ready to Command the Spotlight?

Heartland Pro Agency publishes your message. Smart System Suite gives you the platform to grow it. Start with the Author Growth System Starter™ and build from there.

Smart System Suite Affiliate Program

Love the Platform? Earn With It.

Refer Smart System Suite to the authors, coaches, and creators in your world and earn recurring commissions every month they stay. Same platform you run on, now a revenue stream.

Join the Affiliate Program